Session Description: As our work becomes more complex, so does the challenge of sharing information and telling our story. But often the importance of our messages is lost in the way we (and our software programs) default to sharing them. Discover why pretty (or cute, clean, modern, etc.) isn’t the same as “effective” when it comes to communicating information and the way our audiences process it. Get inspired as we make over charts, reports, presentation slides, and infographics, and without any special software or skills, transform them from blah to brilliant in under ten minutes. See first-hand how a few thoughtful tweaks to the way you present information not only increases your audience’s understanding and retention, but also your own credibility, influence, and appeal.
Learning Objectives:
Identify the different situations where science tells us that bigger is actually better, where less is much more, and where “aesthetic” doesn’t equal “effective”
List the 6 E's of communicating your message that can be applied to any medium in which you are trying to convey new information to an audience
Apply the tips and techniques demonstrated in the session to your own charts, reports, presentation slides, and infographics